My Imperial Campus App
Research + Design
In reimagining the Imperial mobile app, we embraced the ethos of personalisation to its fullest. This was not just a redesign; it was a transformation driven by a deep understanding of student needs, gleaned from extensive research and direct student insights.
Skills: User-centered design, Personalisation Technology, Interactive UX/UI, Data-Driven Insights, Customisable Interface Development, Student Engagement Strategies, Marketing
Our approach was to create a platform that is more than just user-friendly – it's tailored to each student's personal academic journey. The new app design offers an unparalleled level of customisation, allowing students to tailor their digital experience to match their unique academic and extracurricular interests.
The impact of this redesign is profound. It sets a new standard for how students interact with their university, revolutionising the concept of digital academic engagement. The app offers a seamless, intuitive interface that streamlines communication and organisation, but its true innovation lies in its ability to adapt to each individual.
User-centered Design, Personalisation Technology, Interactive UX/UI, Data-Driven Insights, Interface Development